SUMMARY and RESPONSE Bob

         In the ancient Greece and Middle Ages, people wrote "For sale" and hung wooden to express that they wanted to sell something, there are kinds of advertisements. Between the 1440 and 1600, advertising had a big progress. New objects changed the new advertising strategies, such as radio, TV, Internet and E-mail. Advertising firms become more and more popular. The first step about making ads. Researchers collected information by market research. Researches want to find out why customers buy these products. People create interesting ads in newspaper or magazine. When ads are finished, it will be used in the media organization. Governments made laws to protect consumer about misleading ads. People have different opinions about ads. Ads can help consumers to buy something, and then companies decrease prices. Some people believe ads can improve economy and create more jobs. Some critics think ads make prices higher. Ads made people want to buy something that they do not need. Children cannot know that ads are good or not.

        In my opinion, I prefer to agree that ads are harmful for people and children. Firstly, there are too much ads in our life, when we wake up and go out, we start to see a lot of ads. It is no deny that some ads can provide important information to us, but more ads are not useful for us. For example, there are so much ads that we cannot know everyone, and all of them tell us that their products are best. Unfortunately, we cannot judge these information, so I think ads make our life to become more complex. At last consumers just can choose one products from a company which pay the most money to ads. The result of this situation, companies do not care about the quality of products, they just want to pay move money to ads. So nowadays, I believe some places with this situation. I hope companies can pay more attention to quality rather than ads. Secondly, kids usually are the main pole od these companies. Kids do not have too much experience, so they do not know some products are good or not. For example, some companies made cartoon ads for selling their products, kids just are interested in cartoon,  they do not care about the products. If parents think kids like some brand products, they will buy them to kid, but parents do not know these products are good or bad. In the conclusion, I believe too much ads are harmful for adults and kids.

        I believe governments should make more serious laws that protect consumers from misleading. Firstly, laws should limited the number of ads. For example, if some companies’ products are not good for public, such as tobacco and junk food, I think governments should limited the number of these kinds of companies’ ads. Secondly, if companies make some fake ads, governments must fine a lot of money from these companies. At last, I hope my suggestions can be work.